Video

5th October 2018

What We Can Learn From Independent Magazines

We love magazines is MagCulture’s rallying cry. Award winning Creative Director Jeremy Leslie has art directed weeklies, and has spent…


5th October 2018

Unfriending Facebook: Building Relationships Beyond The Newsfeed

We all know Facebook isn’t generating revenue for publishers. Guess what? That trend is never going to change, and publishers…


20th August 2018

Reporting on Indigenous Stories

In this talk presented at The Writing Stick conference, Award-winning journalist Duncan McCue of CBC Radio’s Cross Country Checkup and…


1st December 2017

Ad-Edit Guidelines in a New World

The Canadian Magazine Industry Code of Reader and Advertising Engagement guidelines are intended to help editors, publishers and advertisers maintain an…


16th August 2017

Big Circulation Ideas for Tiny Budgets

Stretch. Pinch. Shoestring. If you’re helming circulation for a small, niche magazine, you’re probably pretty tired of those words. Faith…


16th August 2017

Regret the Error

Everybody makes mistakes, but many common writing and editing errors are preventable. Craig Silverman offers hands-on instruction in spotting and…


16th August 2017

Digital Tools for Writers

In this seminar, Omar Mouallem addresses why you should store everything in the Cloud; how to organize and schedule your…


16th August 2017

Assignment Letters and Contracts

Are your magazine’s stories perfect from the first draft? Do you rarely rewrite content, and seldom send back multiple fix…


16th August 2017

Design 411

You make a great-looking magazine, but you want to do better. You want to enjoy work more, sharpen your skills…


16th August 2017

Advertising in the Magazine Business

After two years at the helm of Marketing magazine, Canada’s advertising and media source, Tom Gierasimczuk has profiled the business…


16th August 2017

Human Resources for Small Magazines

Small and mid-sized magazines are frequently bare-bones operations with limited (or no) full-time staff. To compete and thrive, publishers and…


16th August 2017

Business Planning in a Shifting Environment

As publishers continue to wrestle with the many challenges facing their industry, the pressure to draft and implement business plans…


16th August 2017

Designing for Readers

Know your reader. Every art director and editor has heard this before, but how do you take what you know…


16th August 2017

The Return of Print

At once interactive, personal, and social, a well-made print magazine has an essential role to play in people’s lives. In…


16th August 2017

Making Social Media Make Sense

Social media is a key source of website traffic, an exciting way to showcase your content, and the key to…


6th July 2017

Adapting Your Workflow to a Multi-Channel Universe

Join TVA Group’s content director of multiplatform editions, book and special issues Jessica Ross as she guides us through the…


6th July 2017

Mining Your Metrics to Drive Engagement

Digital strategy consultant Lisa Murphy deciphers the key metrics for driving traffic and engagement online. Which metrics should you be…


6th July 2017

Optimizing Your Channels to Deliver Traffic

Join Dana DiTomaso, partner at Kick Point, an Edmonton-based digital marketing agency, as she teaches you how to think like…


6th July 2017

Growth Lessons From Canada’s Fastest Growing Companies

What does it take to grow your magazine business in the age of fast-shifting advertising budgets, incessant technological change and…


5th July 2017

Building an Editorial Package Under Fire

When flames rushed into Canada’s oilsands capital, Maclean’s rushed its entire team toward the fire. One week later, that team…


27th June 2017

Small Magazines, Big Ambitions

  As part of the 2017 Alberta Magazines Conference, award-winning editor Curtis Gillespie presented a session on how long-form narrative…