11:00 AM – 12:00 PM PST / 12:00 – 1:00 PM MST / 2:00 – 3:00 PM EST
MagsBC, AMPA, Magazines Canada, AQEM members, and students: $12 for one seat or $17 for two seats
Non-Members: $22 for one seat or $27 for two seats.
Now that you’re focussed on getting your website traffic back, and improving results or looking for new referral channels, it’s a good time to take a look at your SEO.
In this session led by digital marketing pioneer Mhairi Petrovic, founder of Out-Smarts Marketing, you’ll learn:
SEO essentials to help build search-friendly articles
How to use search console to check website ranking and performance
Improve the visibility of your website in search
Use search console to identify underperforming pages and keywords
Plus: Register by October 15 and submit a question in advance for inclusion in the webinar. Let’s solve some SEO problems!
Whether you are part of a seasoned digital team or trying to do it on your own, there will be something for you in this session.
This webinar is brought to you by the Magazine Association of BC, Alberta Magazine Publishers Association, Magazines Canada and L’Association québécoise des éditeurs de magazines.
Mhairi (pronounced “va-ri”) Petrovic is passionate about using digital marketing in unique ways to help businesses scale and grow.
As the founder of Out-Smarts Marketing, she was an early adopter of digital marketing in Vancouver. After getting a formal education in commerce, business, and traditional marketing, she expanded her knowledge through hands-on experience and continually updates her skills on the latest platforms and strategies.
Mhairi enjoys helping business owners understand digital marketing and seeing them succeed. Outside of work, she can be found biking in the rain, swimming, practising yoga, fermenting “weird” foods, and visiting ancient megaliths.
Your Host, Joyce Byrne
Joyce Byrne is Alberta Magazine Publishers’ past President and an award-winning veteran of the Canadian magazine industry. She has led creative, marketing and sales teams and boards in Toronto, Edmonton and Calgary, and has worked on nearly every type of magazine, from literary to light industrial, with consumer, business, health and cannabis in between. Joyce is AMPA’s curriculum consultant and the host of the Strategies for Canadian Magazines series. Her personal brand is I Love Magazines.