Thursday, February 29, 2024 12:00 PM |

How to Grow and Maximize Newsletter Ad Revenue

When and where

icon calendarDate and time Thursday, February 29, 2024 12:00 PM
Location Online Webinar

11:00 AM – 12:00 PM PST / 12:00 – 1:00 PM MST / 2:00 – 3:00 PM EST

MagsBC, AMPA, Magazines Canada, AQEM members, and students: $12 for one seat or $17 for two seats
Non-Members: $22 for one seat or $27 for two seats.

Some regional, local and niche content newsletters bring in hundreds of thousands of dollars each year in ad revenue. What’s the secret to their success?

In this hour, Dan Oshinsky returns to explore newsletter ad formats and opportunities, tools to sell and deploy ads, and best practices and benchmarks you can use to get the most out of your newsletter ad strategy.

Thanks to our funders.

This webinar is brought to you by the Magazine Association of BC, Alberta Magazine Publishers Association, Magazines Canada and L’Association québécoise des éditeurs de magazines.

Speaker & Host

Dan Oshinsky

Dan runs Inbox Collective, a consultancy that helps news organizations, non-profits, and indie newsletters get the most out of email. He specializes in helping organizations build loyal audiences via email and then converting that audience into subscribers, members, or donors. He previously worked as the Director of Newsletters at both The New Yorker and BuzzFeed. He’s been a featured speaker at events like Litmus Live in Boston, Email Summit DK in Odense, and the Email Marketing Summit in Brisbane. He’s also been widely quoted on email strategies, including in publications like The Washington Post, Fortune, and Digiday.

Your Host, Joyce Byrne

Joyce Byrne is Alberta Magazine Publishers’ past President and an award-winning veteran of the Canadian magazine industry. She has led publishing, creative, marketing and sales teams and boards in Toronto, Edmonton and Calgary, and has worked on nearly every type of magazine, from literary to light industrial, with consumer, business, visual art, health and cannabis in between. She is the recipient of the National Media Awards Foundation Award for Outstanding Achievement (2018), AMPA’s Achievement in Publishing Award (2018) as well as the NABS Honour Roll (2013) and Advertising Club of Edmonton Fellowship Award (2014). Joyce is AMPA’s curriculum consultant and the host of the Strategies for Canadian Magazines series. Her personal brand is I Love Magazines.