Thursday, August 21, 2008 MagaScene Volume 53

MOM Turns One

The word “jackass” and “mom” aren’t often used in the same sentence, but tell that to Tamara Plant, the sassy publisher of MOM Magazine—a magazine for moms of all shapes, sizes, ages and stages of motherhood. “Most people assume that moms are above making jackasses out of themselves. I am a perfect example of that not being the case,” explains Plant about the magazine’s sometimes controversial content. In September, MOM Magazine celebrates its first birthday and increase to six issues a year with a scavenger hunt extravaganza. AMPA talks to Plant about the growing pains and absolute giddiness of turning one.

 

AMPA: Congratulations on MOM turning one in September. In what ways does a magazine's first year resemble a child's first birthday?

 

MOM: Over the past year, we went from crawling to running and tripping all over ourselves within a matter of months! MOM Magazine went through a "potty training" session but I was lucky enough to have a mentor in Ruth Kelly (publisher of Alberta Venture), the goddess of publishing. She gave me the tools to make this work and has been such an inspiration. She showed me some tough love, but once I was done throwing a tantrum, curling up in the fetal position and pouting, I put my big girl panties on and redesigned the magazine!

The title MOM may lead people to think it’s your traditional magazine about motherhood. What do you say to critics expecting a tamer magazine?

What haven't I said! I think there is a certain stereotype associated with the term "Mom." I feel that I owe it to my kids to be me. I would hate for my kids to grow up thinking I was demure, easily offended or that anything they do will shock me.

You've got a ton of new exclusive web content on your re-vamped website www.mommagazine.ca. Tell me about the changes and what they will do for your brand?

 

I wanted to build a community and generate ongoing interest so I built the website and have since added my new favourite feature ‘What the FAQ?!’ We stole that from Owen Garratt, a local artist we interviewed.

 

I have a blog; we have a growing Facebook group, a Google search engine, polls, letters... and our new EYE CANDY section. Our one-year anniversary issue features Criminal Minds' hottie Shemar Moore—that was a fun photo shoot!

 

Besides scoping out hotties like Shemar Moore, why should someone pick up MOM magazine today?

It's free, that's why! Our magazine is built on the foundation that “Life as a MOM doesn't mean life as a WOMAN has to end.” As a new mom, your focus tends to be on everything except you. I've never found that to be a healthy attitude. We just want moms—women—to laugh and enjoy some interesting articles. There's no need to change your personality just because you squeezed a kid out of your body.

Also, we are a quality magazine with kick-ass design; our content flirts with the edge of disaster and we have amazing contests! This ain't your Betty Crocker magazine.

 

Find out where to pick up your copy of MOM Magazine at www.mommagazine.ca.


News

Publisher of BLOOM Launches Two New Titles

 

PERIgraph, publisher of garden magazine BLOOM, has just launched two new titles: Bride and Groom—the magazine for Alberta wedding couples, and Retreat—the magazine about vacation home living. Watch for these great new titles on newsstands and in stores throughout Alberta and BC.

www.bloommagazine.ca

 

Unlimited Welcomes New Senior Editor

Venture Publishing’s Unlimited magazine has hired a new senior editor. Craille Gillies will be joining Unlimited’s award-winning editorial staff this September. Formally of enRoute, Air Canada’s award-winning in-flight magazine, Craille will be jumping a few time zones from Montreal to Unlimited’s Edmonton-based publishing office. This is an exciting hire for the magazine which saw astounding success in its first year of publication. Craille will use her talents and experience to ensure readers get the inspiring, edging and entertaining content that has made Unlimited the magazine of choice for next-gen business leaders across Canada. www.unlimitedmagazine.com

 

New Director of Marketing at Venture Publishing

Venture Publishing is pleased to announce the hiring of Peter Robertson as the new Director of Marketing. Peter will lead Venture’s marketing department with his extensive experience in both marketing and sales within a wide range of industries including oil & gas, manufacturing and information technology. He is an accomplished team-builder with teaching experience at MacEwan, NAIT, Athabasca University and the University of Alberta. He is keen to work with Venture and looks forward to leading the marketing department to the next level.



Events

Keep your eyes glued to our News and Events page for more great events.

AMPA Folks and Fonts

AMPA had a booth at the Calgary Folk Fest July 26th and 27th, and partnered with UPPERCASE Gallery’s Janine Vangool for a design and typography event August 14th. Thank you to those who came by to say hello, sampled our magazines, designed your own piece of art, and supported Alberta magazines through your participation. Photos are up on Flickr. If you liked those events, be sure to hit up our Events page for free events during Read Alberta Magazines Month (RAMM) in October.

 

 

August 23 – September 30, 2008

Old School Party and Book Launch at Uppercase

The "Old School" theme celebrates the aesthetics of twentieth century education through an art exhibition and companion book, as well as curated objects. It is inspired by vintage flash cards, old desks, biology class, science fairs, crayons, card catalogs, textbooks, class photos, teachers, yearbooks, lunchboxes, gym class, maps, lockers, report cards, film strips, recess, spelling, chalk... and the list goes on!

In addition to drawing, painting and collage, you can explore old school technology such as typewriters, film projections and polaroid photography. The exhibition runs until September 30 and will be documented in a commemorative book.

Old School Party/Exhibition/Book launch

Saturday, August 23, 2008

1:00 pm to 5:00 pm

Uppercase Gallery

#204, 100 - 7th Ave SW
Calgary AB  T2P 0W4
403-283-5318
info@uppercasegallery.com

 

Saturday, September 6, 2008

Alberta Arts Day

Come visit our Alberta Magazines booth and join the celebration—put on by the Government of Alberta and the Alberta Foundation for the Arts—to fete Alberta’s dancers, performers, writers, and authors. Taking place at the Southern Alberta Jubilee Auditorium in Calgary, the daytime events are free, boasting performances by Kita No Taiko, the Heebee Jeebees, Cantare Children’s Choir, and more; screenings of short films (comedies, dramas, animations); and readings from literary mainstays Aritha Van Herk, Marty Chan and more, in poetry, fiction, and children’s literature. The evening gala and awards presentation features Asani, Decidedly Jazz Danceworks, The Swiftys, Dragon Fli Empire, Kris Demeanor, and is hosted by Tim Tamashiro (tickets available from Tickemaster for $15.00/person, $7.50/person for groups of 10 or more). More details on the Alberta Arts Day website.

 

Thursday October 2, 2008

Horn Tootin’ – RAMM Kick-off at Art Central

First Thursday at Calgary’s visual art complex has never been so hoppin’—that’s because we’re bringing Alberta Magazines to life once again, and oh, will it be magical. Performers, designers and food featured in some of your favourite Alberta magazines will be on hand for your entertainment. Last year’s event boasted Art Central’s busiest First Thursday ever. So help us break our own record for attendance! It’s free, open to the public, and will be chockfull of magazine samples and magazine editors (for you industrious types).

Job Opportunities

See www.albertamagazines.com for full job postings


Associate Art Director – Alberta Venture

Alberta Venture, Alberta’s award-winning business magazine, seeks an associate art director to further its vision of editorial and design excellence. The right candidate will have a degree in design and a minimum of three years of progressively more senior experience in publication design.

Working in a collaborative team environment, the associate art director reports to the art director and participates in all aspects of the design and production of the magazine. The position requires an individual with a passion for design that facilitates clear communication, excellent attention to detail, strong organizational skills and the ability to work under pressure. READ FULL POSTING...

 

Editor - Unlimited Magazine

Venture Publishing, the award-winning publisher of Unlimited, Alberta Venture, Alberta Oil, Tracks & Treads, Open Mind, Food for Thought, Grip, Alberta Innovators and Your Health magazines, is seeking an editor to take Unlimited to the next level.

 

Unlimited – a national, bimonthly business and “work culture” magazine targeted at the Gen X and Y readers – launched in September 2007. In its first year, Unlimited won a National Magazine Award for best art direction and was named the best new magazine in Western Canada.

 

Reporting to the publisher, the editor will helm all aspects of the magazine, READ FULL POSTING...

 

Marketing/Trade Show Coordinator - JuneWarren/Nickle's Energy Group

Position: Full-time, salaried

JuneWarren/Nickle’s Energy Group, the largest energy publishing house in Canada, seeks a self-starter with a multi-disciplinary approach to join our dynamic team. The qualified candidate will be responsible for coordinating and carrying out the marketing and trade show functions for numerous publications.

Reporting to the Publisher, the Marketing/Trade Show Coordinator will collaborate with the Senior Marketing Coordinator to complete a variety of marketing, tradeshow and sales support functions, READ FULL POSTING...

 

Graphic Designer - Source Media Group

Closing Date: August 30, 2008

Source Media Group, Alberta’s fastest growing magazine publisher, is looking for a good, no, make that a great, Graphic Designer. Got outstanding print media design skills, an eye for detail, and a solid work ethic – ‘the right stuff’? This might be the opportunity for you.


Reporting directly to the Creative Director, job requirements include:

• Design and layout of editorial pages, advertisements, in-house materials (rate cards, posters, promotional items, etc.) and/or other materials as required.
• Work with Creative Director, Production Manager, and Editors to ensure appropriate content, quality and style of all design work from both a creative and production standpoint.

READ FULL POSTING...


Part-time Image Archivist/Copy Editor - Calgary Flames

The Publications Department is looking for a part-time Image Archivist/Copy Editor to manage the Flames historical images, and proof-read/edit copy of print materials and magazine publications. Reporting to the Manager, Publishing the responsibilities of this position include:

• Filing, organizing, and maintaining the current digital image library
• Scanning/filing of slides, negatives
• Organizing, copying, and titling digital images
READ FULL POSTING...

 

Managing Editor - up! Magazine

(posted July 30, 2008)

Deadline to apply: September 2, 2008

Summary: up! magazine--Westjet's monthly in-flight publication--is seeking a driven managing editor who is ready to help take a growing travel magazine and website to the next level. This position requires at least two years of editorial magazine experience (with a national newsstand publication) and a skill set that includes magazine production management, deft editing, organizational proficiency, and overall task mastery. READ FULL POSTING.


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